If you don’t measure things, you can’t find what you’re doing wrong, and you can’t optimize to make things better.
Without measuring, your marketing gets stuck.
Let’s do this thing!
Lessons in this module:
- What you should measure in email marketing
- How to Track Conversion Rate
- Measuring the performance of your signup forms
- How to track list growth (and why)
- All you need to know about tracking Open Rates
- Don’t get me started with “unsubscribes”
- Track Campaigns on Google Analytics
- How to calculate the value of an email subscriber